October is a long month, which makes it a great time to invest in Halloween-themed dental marketing efforts that will draw attention and convert interested people into new patients...
From young adults to parents to divorcees to senior citizens, patients always fall into several categories depending on where they are in life. You can get as specific as you like ...
The most effective dental marketing efforts during back-to-school season target different groups as well as promote a variety of dental procedures. People want to look their best w...
Many people prefer all rest and relaxation in summer. They don’t want to get their teeth cleaned or deal with a dental problem. But warm weather doesn’t discriminate – if someone n...
Cosmetic dentistry is an art form and so is the technique of closing cases and getting patients to say yes to a customized smile makeover. Everyone has their own reason for sitting...
There are a whole lot of people out there who aren’t visiting your dental practice, and it’s mostly because they don’t have dental insurance and believe that dental care is unaffor...
Dental marketing is never static. There is always a new way to advertise, whether online or on paper. There are new ways to leverage social media, opportunities to upgrade your web...
If you often struggle to come up with new and effective ideas for creative dental marketing, all you need to do is look at the calendar. There is no better time of year to point ou...
Combining your dental practice with social media may not seem like a natural pair, but every business benefits in today’s culture from going where the people are – and they’re on s...
All dentists need a solid online presence. Search engines are the top method for people who are seeking information, including a “dentist near me.” Google can find someone a new de...