It’s never a good idea to scare your dental patients. Well… most of the time. Sometimes, a patient’s oral health problem is so severe the only acceptable response to, “When would y...
From young adults to parents to divorcees to senior citizens, patients always fall into several categories depending on where they are in life. You can get as specific as you like ...
Many people prefer all rest and relaxation in summer. They don’t want to get their teeth cleaned or deal with a dental problem. But warm weather doesn’t discriminate – if someone n...
Poor treatment acceptance is the kiss of death for any dental practice, affecting profitability, proficiency, and productivity. Plus, when you present a case to a patient and they ...
Cosmetic dentistry is an art form and so is the technique of closing cases and getting patients to say yes to a customized smile makeover. Everyone has their own reason for sitting...
Most patients’ objections to necessary dental care are incredibly personal. It might not seem like their reasons for saying no are personal – in fact, their reasons might seem down...
You hire employees who are qualified to do their jobs in your dental office. There is some on-the-job training, but for the most part you want your talent to hit the ground running...
In the unique world of pediatric dentistry, closing cases isn’t about convincing the patient – it’s about convincing the parent that the dental care you recommend is a good idea. Y...
October is an excellent month of the year to promote your dental practice. Between the start of fall and the lead-up to Halloween, there is plenty to talk about. Holiday tie-ins ar...
Sometimes, a dentist’s job is about persuasion. You might believe you shouldn’t have to convince a patient to get dental work that’s for their own good, but sometimes you do. And s...